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Hyperlocal Delivery - Need of the hour


Hyperlocal delivery has become the buzzword in the delivery market, nowadays. But what is it? Hyperlocal to be put simply is a society, neighborhood, or sometimes even the whole city. Consequently, hyperlocal delivery means services operating in specific geographical locations.


People with the continuing digital age want everything possible at their fingertips. The tenor to wait has gone down significantly, everyone wants everything as soon as possible. Just click on your mobile phones and your product, goods, or services get delivered to your doorstep, this indeed is a real-life situation in the present times. Coronavirus has heightened the already demanding nature of the people. Due to the stringent lockdown and the associated social distancing norms, people aren’t quite willing to go out and buy essential commodities. Even before this coronavirus global outbreak, the online mode of delivery existed but wasn’t used as much as it is presently.


The different age groups in the population have different expectations from the delivery service sector, which itself is on the rise. There has been a significant upliftment in the demand for commodities ranging from medicines, groceries to everyday ration, and the need to fulfill these demands rests in the hands of the delivery market. A major player in the market that does the same is Whatzo. A hyperlocal delivery service catering to the needs of its consumers satisfactorily since its inception. Be it groceries, parcels, or almost anything, it delivers them all as quick as flash. The best part of it is that it doesn’t have a clunky or tiring user interface with text and graphics popping from everywhere. It uses a well-renowned app that is already used by almost all age groups for communication, the one and only, WhatsApp!



Chat with them in real time, provide order details, complete the transaction, and voila it’s done! It’s simple logic that not everyone buys everything online from big players in the market. For immediate and quick consumption, one mostly relies on the nearby offline stores. It’s more of a personal bond that is created that gets you discounts. Revisiting the same scenario, most people aren’t going out which means that an extremely less number of customers turn up at offline stores. This even means others might already have switched to the big online players. It’s imperative to know that it’s high time that offline stores realize that going online is pivotal to remain in business, in the current times.


Tying up with a hyperlocal delivery service isn’t only cost-effective but also increases sales tremendously. It’s a given that you won’t lose on your existing customers and additionally will invite new ones. This happens mainly because the online target audience is pretty vast given the increasing connectivity throughout, with internet facilities being cheap and at the fingertips of most! Hyperlocal delivery service is pressing forward in demand with its quick solutions. The quick businesses integrate hyperlocal services in their operation, the more profit they’ll make.


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